Posted on

How to Make Your Animation Pitch Connect with Buyers

Animation Pitch Connect

In the competitive world of animation, creating a compelling pitch that connects with buyers is a critical step in getting your project off the ground. Whether you’re a seasoned animator or an aspiring creator, mastering the art of pitching can be the key to turning your creative vision into a successful and lucrative animation venture. In this blog, we’ll explore some essential tips and strategies to help you craft a pitch that resonates with buyers and increases your chances of securing the funding and support needed to bring your animated masterpiece to life.

Know Your Audience:

One of the most crucial aspects of a successful animation pitch is understanding your target audience. Buyers are looking for projects that align with their brand or network and have the potential to attract viewers. Research the buyer’s portfolio and past acquisitions to identify their preferences and content requirements. Tailor your pitch to match their interests while staying true to your unique artistic vision.

Start with a Strong Concept:

A captivating concept is the heart of any great animation pitch. Your idea should be fresh, original, and possess that “wow” factor that sets it apart from the rest. It should be easily explainable and evoke emotions in the listener. Whether it’s a compelling storyline, unique characters, or a fresh visual style, ensure that your concept is both innovative and marketable.

Keep it Concise:

In the fast-paced world of pitching, brevity is key. Keep your pitch focused, concise, and well-structured. Avoid overwhelming buyers with unnecessary details or lengthy explanations. Prepare a concise logline and a brief synopsis that highlights the main plot, characters, and key selling points.

Showcase Your Unique Selling Points:

What makes your animation stand out? Highlight your project’s unique selling points, such as groundbreaking animation techniques, original character designs, or a strong thematic message. Explain how your animation addresses a specific need or untapped market, giving buyers a clear reason to invest in your project.

Visual Aids:

Visual aids are powerful tools to convey your animation’s style and potential. Include concept art, character sketches, storyboards, and mood boards to help buyers visualize your vision. A well-crafted visual presentation can leave a lasting impression and provide buyers with a glimpse of the animation’s aesthetic and atmosphere.

Demonstrate Market Research:

Buyers are interested in projects that have the potential to succeed in the market. Present evidence of market research that supports the demand for your animation concept. Share statistics, trends, or examples of successful animation projects that cater to a similar audience.

Know Your Budget:

Understand the financial aspect of your animation project. Be prepared to discuss the estimated budget and how you plan to utilize the funds. Buyers want to know that their investment will be used wisely and efficiently.

Be Passionate:

Passion is contagious, and buyers are more likely to invest in projects that are fueled by genuine enthusiasm. Let your passion for your animation shine through during the pitch. A heartfelt presentation can make a significant impact on the decision-making process.

Conclusion:

Crafting a pitch that’s worth connecting buyers to is a crucial skill for any animation creator or studio. By understanding your audience, presenting a strong concept, keeping your pitch concise, showcasing unique selling points, utilizing visual aids, providing market research, and demonstrating a passion for your project, you can significantly increase your chances of securing funding and support for your animation venture. Remember, a successful pitch not only sells your idea but also builds valuable relationships within the animation industry, paving the way for future collaborations and opportunities. So, go forth and pitch your animation with confidence, knowing that you have the tools to captivate and win over potential buyers. Good luck!

Posted on

Which Animation Event Should We Attend? MIPCOM, Kidscreen, or Annecy?

Mipcom & animation events

All three events mentioned—MIPCOM, Kidscreen, and Annecy—are prominent animation events in the industry, each with its own focus and advantages. The choice of which event to attend depends on your specific goals and interests. Here’s a brief overview of each event to help you make an informed decision:

MIPCOM (Marché International des Programmes de Communication):

MIPCOM is an annual trade show and marketplace for the entertainment industry, including animation. It takes place in Cannes, France, and attracts a diverse audience of television professionals, content creators, distributors, and buyers. While MIPCOM covers a wide range of content genres, it does include animation-focused events and screenings. The event allows you to showcase your animation projects to a global audience and network with potential partners and investors.

Mipcom dates, Prayan at Cannes

Kidscreen Summit:

Kidscreen Summit is a major conference and networking event focused specifically on children’s entertainment and animation. It usually takes place in North America, bringing together creators, producers, broadcasters, and distributors of kids’ content. If your animation project targets a young audience or you are specifically interested in the children’s entertainment industry, the Kidscreen Summit could be an excellent opportunity to pitch your ideas, attend informative sessions, and meet industry professionals.

Annecy International Animated Film Festival and Market:

Annecy is one of the most prestigious animation festivals in the world, held annually in Annecy, France. It is primarily a celebration of animated films, showcasing a diverse range of animated works from both established creators and emerging talents. The event includes film screenings, workshops, masterclasses, and a market where animation professionals can promote their projects, seek distribution deals, and network with industry leaders. Attending the Annecy Festival can be an enriching experience for animation enthusiasts and professionals alike.

Ultimately, the best animation event for you to attend depends on your specific goals and the nature of your animation projects. Consider what you aim to achieve (e.g., networking, distribution, pitching, learning), your target audience, and your budget and resources when making your decision. Research the latest information about each event to ensure you have the most up-to-date details to help you choose the one that aligns best with your objectives.

Posted on

How Technology Has Transformed Animation: A Look at the Past, Present, and Future

Transformation of Animation

Since its early 20th-century humble beginnings, the art of animation has come a long way. From hand-drawn characters on celluloid to today’s computer-generated masterpieces, technology has been at the heart of animation’s transformative journey. This blog explores the pivotal role of technology in shaping through the decades, from its origins to the present day, and speculates on the exciting possibilities that await us in the future.

The Past: Hand-Drawn Animation

Animation’s inception dates back to the early 1900s when artists painstakingly hand-drew each frame to create moving pictures. Iconic characters like Mickey Mouse and Bugs Bunny were brought to life through the artistry of animators who skillfully drew each movement frame by frame. The process was laborious and time-consuming, but it laid the foundation for what would become a revolutionary industry.

In the mid-20th century, the introduction of cel animation, where characters were drawn on transparent sheets, streamlined the animation process. Despite the advancements, the method was still labor-intensive and limited in terms of visual effects and complexity.

The Present: Computer-Generated Animation

The advent of computers in the late 20th century marked a turning point in animation. Computer-generated imagery (CGI) revolutionized the industry, allowing animators to create stunning visuals and complex scenes more efficiently. Pixar’s groundbreaking film, “Toy Story,” released in 1995, was a monumental milestone in animation, entirely produced using CGI. This movie demonstrated that animation could appeal to audiences of all ages and paved the way for a new era of storytelling.

As technology continued to evolve, animation tools became more accessible to a broader range of creators. This democratization of animation opened doors for independent animators and smaller studios to produce high-quality content without the need for massive budgets.

The Present: Motion Capture and Virtual Reality

Another significant advancement in animation has been the integration of motion capture technology. By tracking the movements of real actors, animators can create more realistic and lifelike character performances. This technology has been instrumental in bridging the gap between live-action and animation, enabling seamless integration of animated characters into live-action environments.

Furthermore, virtual reality (VR) has begun to influence animation and storytelling. VR allows audiences to immerse themselves fully in animated worlds and engage with the narrative on a deeper level. As VR technology becomes more sophisticated, it will undoubtedly shape the future of animation and the way we experience entertainment.

The Future: Artificial Intelligence and Machine Learning

As we look ahead, one of the most promising prospects for animation lies in the realm of artificial intelligence (AI) and machine learning. AI can significantly speed up the animation process, generating in-between frames and automating repetitive tasks. This not only reduces production time but also allows animators to focus more on creativity and storytelling.

AI-driven animation also opens doors for personalized content creation. Imagine interactive animated stories where the viewer’s choices influence the plot’s development. AI algorithms could adapt characters and scenarios based on real-time feedback, creating a truly unique and immersive experience for each viewer.

Furthermore, machine learning could be used to enhance animation quality and realism. By analyzing and understanding real-world physics, AI algorithms can simulate lifelike movement and interactions between animated elements, resulting in animation that is even more believable and captivating.

Conclusion

Throughout history of animation, technology has been the driving force behind animation’s transformation, propelling it from hand-drawn sketches to computer-generated wonders. The accessibility of animation tools, the rise of motion capture and virtual reality, and the potential of artificial intelligence have reshaped the industry in unimaginable ways.

As we embrace the future, animation will undoubtedly continue to evolve, captivating audiences with even more immersive and engaging storytelling experiences. The combination of creativity and technological innovation holds the potential to push animation into uncharted territory, creating new possibilities and expanding the boundaries of our imagination. So, buckle up and get ready to witness the awe-inspiring journey of animation as it continues to be shaped by the marvels of technology.

Posted on

5 2D Animation Hacks You Need to Know Now

2d Animation Hacks

2D is one of the most popular and versatile animation techniques today. It is used for cartoons and animated movies as well as commercial video content, ads, explainer videos, and much more!

Quality video content can significantly increase the conversion of your marketing campaign, attract new followers, and make your brand more recognizable. And 2D animation turns out to be the most efficient and versatile type of such content. That is why more and more brands, businesses, and organizations seek quality 2D animation services today.

The world of 2D animation is fraught with various hacks and animation methods that turn flat, lifeless sketches into impressive, realistic, and relatable video content.

Let’s go over some of them with creators from Prayan Animation – one of India’s leading 2D animation studios.

Plan every detail and stay in control

As simple as 2D animation may seem, at first sight, it is one of the most complicated animation techniques in multimedia. In fact, it is pretty easy to get carried away in the process and fail to create distinctive and relatable characters.

Make sure to plan everything thoroughly, from color patterns and style to every scene and movement. Which features should be emphasized in each character? Why do they need to move in a certain manner? Which message are you translating through the animated video?

It is best to make notes and discuss every detail, especially when you address 2D animation services.

5 2d animation hacks

Emotional attachment

Experts say that 2D animation is so efficient among various audiences mainly because it manages to create certain emotional attachments. In other words, it is most expressive, engaging, and not boring.

Facial expression and body language are most important in this case. Don’t be afraid to exaggerate gestures, movements, and facial expressions; make characters intense and recognizable; that is the best way to make a viewer notice and remember your content and therefore, your message.

Good 2D animation works even without a voiceover

Ask your 2D animation services provider to show the finished visuals without the voiceover. It is best to show it to someone who does not originally know what the video is supposed to be about. If the message is mostly clear and understandable even without narration, and the characters are expressive and relatable enough, then your 2D animation is a success.

Don’t get lost in clean-ups

We all know that the original customer’s requests and the final product released after all the adjustments and clean-ups rarely have much in common. However, it is essential to stick to the original ideas and concepts whether you order or provide 2D animation services.

At the same time, the clean-up stage helps to get rid of extra details and make the final video the most eloquent and efficient. You may want to go through this phase several times, but make sure to keep the original notes and briefs in sight to avoid getting carried away.

2d animation video hacks

There are no unimportant details

Last, but not least, take a look at the big picture. Make sure that the whole content is made using matching animation techniques. See that the animation methods look harmonic and homogeneous even if a big team of animators was working on your 2D animation services.

There are no unimportant details in animation, and every small deviation will look like an alien body and destroy the whole atmosphere if you miss it.

Final thoughts

2D animation is not as “flat” as some may think. It is a versatile and multifunctional animation method that can serve all sorts of purposes: from entertainment to education and marketing.

Do you want to learn more about 2D animation and its benefits for all sorts of video content strategies? Or maybe you are looking for the best 2D animation services? Contact Prayan Animation. This studio has more than a decade of experience in working with all sorts of illustration and animation techniques and also has helped multiple brands and content creators worldwide discover and embrace the benefits and secrets of 2D animation.

Posted on

The most iconic Kidscreen Summit is here!

Kidscreen summit header

Are you on a quest to grow business in 2023? Do you want to make meaningful industry connections in the kids’ entertainment sector?

Look no more….as Kidscreen Summit is back with a bang!

Kidscreen is a top international platform for those who work in the children’s entertainment industry.  Their annual event, Kidscreen Summit gives participants the opportunity to discover business possibilities in new children’s film categories, network with key decision-makers, and stay abreast on significant topics and trends in the continuously evolving animation industry.

It’s a unique event which brings together creators, producers, distributors, and buyers of kids’ programming at one place for 4 days of meaningful pitching and myriad business networking opportunities. The conference will kick off with high-level insight into the business of kids’ entertainment through interactive presentations, informative seminars and panel discussions. Their online hub, KidscreenXchange offers users tools and opportunities to expand their business connections, collaborate, and pitch new ideas in a well-curated digital space till 28th April, 2023.

It is a must-attend global market and conference where you can join reputed buyers, distributors, digital content creators, producers, and more to get that desired break in your sphere of business. A four-day dais to meet influential leaders globally with unparalleled business networking, learning and inspiration.

So what can you expect through this signature event?

  • One-on-one with buyers in 15-minute morning meetings.
  • Industry’s most talented pitchers will examine your materials and provide guidance on how to deliver them with more punch during the meetings.
  • 10-minute pitches with top broadcasters and investors who can greenlight your project.
  • Experienced execs in specialty fields will be on hand to give you free advice and guidance.
kidscreen summit

Imagine struggling to get things done while creating the best films for 2 year olds or a few good movies and trying so hard to score a good deal, attending such an event could be just what is needed to make those dreams come to life.

And yes, let’s not miss out the connections and exposure that’s a part and parcel of this great event! Believe me, they are multifarious! Then put the stroke of luck and whole connection talks aside, how about the various insights and exposure to the latest animation techniques that are usually shared in these events? The summit is surely gonna be worth every penny you spend to purchase the fare ticket, isn’t it?

Kidscreen summit 2023

May be you as a director of movies for preschoolers could share ideas and get associated with big whales like Disney and Pixar in the animation industry.

Do you know the convivial element of this animation event? It’s literally fun-packed and is a form of retreat not only for animators but also producers and directors, where they can take their hands off creating movies for three year olds for a while, breathe, and let edification and new ideas flood in.

The delegates and sponsors of Kidscreen Summit 2023 are Animation Ireland, Animation from Spain, BBC Studios Kids & Family, Youtube, Canada Media Fund, Mainframe Studios, Senal News, Pipeline Studios, UK @Kidscreen and many more!

More than 2,200 delegates, attendees from 50+ countries , 900+ producers and distributors  as well as 400+ kids content buyers and other prominent industry leaders pitched in the 2020 Kidscreen Summit. Not to mention, Prayan Animation Studio could reap the benefits here, that opened doors to new ventures!

Creators of films for 8 year olds and everyone in the league will definitely get the whip hand through meetings, workshops, speed pitches and matchmaking events conducted here in order to uncover new production, commission and co-production opportunities.

So gear up, grab your animating weapons and get ready to fight meaningful battles that could potentially change lives! It is unequivocally worth your time and money!

REGISTER
Posted on

Importance of custom-made animated wishes during festive seasons

Festive holiday animated wishes

Still in the Holiday vibe? While you are making plans for the vacation or mentally spending your Christmas bonus money, business owners worldwide ask the same question every year – is it really that important to create and send those corporate greeting cards every year?

After all, they will probably get lost in an avalanche of similar messages from other businesses and won`t mean much for the person themselves, while the business will have to spend a certain amount of time, money, and effort again!

It is not entirely true. In this article, we shall talk about the true effect and purpose of those corporate festive holiday greetings and ways you can make it most efficient and least expensive with the help of a studio that will create animated wishes this festive season.

Why create custom-made festive greetings at all?

Those seasonal festive holiday cards and greetings have huge marketing potential. It is not only a chance for your business to remind of itself and express care and gratitude to regulars but also a wonderful opportunity to engage them in a new conversation, present a new product or service, and encourage them to put your brand into their holiday shopping list.

And, yes, your customers will get tons of festive greetings from hundreds of other businesses during these couple of weeks, but it is just another great way to humanize your business and make them point out that you are more than another soulless corporate machine.

What are custom-made animated wishes, and what makes them so great for your business?

Now that you know what those Christmas festive holiday greetings can do for your business, it is time to think about how to do it in the best manner.

Animated video content is widely known as the most efficient marketing tool today. So why not use it and send out custom-made animated wishes this year?

Here are only some benefits of such an approach to festive greetings:

  • Original and engaging – time to remind your customers just how smart, creative, and original you are. Send custom-made animated greetings and stand out among all those faceless seasonal spam messages they will get at the same time;
  • Chance to go viral again – Creating original animated festive videos is your chance to get free promotion through multiple likes and shares in messengers and social media;
  • Savings – traditional paper greeting cards are time and money-consuming. Not to mention the environmental aspect that is becoming more and more important for customers today. Custom-made animation will save you a great deal of money and energy while being able to cover a vast auditorium. And, of course, it is the most eco-friendly approach to festive greetings;
  • Time-efficient – addressing a professional animation studio will also save your company a great deal of time. A team of artists and creators will develop original customized animated wishes for every group of your customers and help you incorporate some promotional and branding messages into those festive greetings on request, making them a powerful marketing tool.

Conclusion

The holiday season is the best time to advertise, connect with your regular and potential customers, and promote among a huge audience that is mentally ready to spend some extra money during the period. However, you need to stay original and avoid looking too “commercial” during the festive holiday.

Custom-made animated wishes are a great chance to kill all those birds with one stone and stand out among competitors.  Do you want to create original, engaging, and memorable festive greetings for your brand? Contact Prayan Animation today! Here you will find a team of creative professionals who help businesses worldwide build original animated video marketing campaigns, animated characters, and promotional content, including seasonal festive wishes. With their help, your business will stand out of the crowd even in the middle of the Holiday rush and definitely get into thousands of holiday shopping lists worldwide.

Posted on

20 Best Animation Softwares for Animators

20 Best Animation Software for Animators 2d animation services

Animated videos are gaining more and more popularity nowadays. We use animations for different purposes starting from running effective marketing campaigns to congratulating a friend with a creative animated video message. The question is where to find software or an online tool that can perfectly meet our needs.

Best Free 2d & 3d Animation Software Out There

Depending on your skills, you can choose from different types of software available both offline and online, for professionals and amateur users, 2D and 3D animation creators, etc.

Investigating which is the best animation software for beginners? Check out this selection of animation software including some of the most popular and preferred products on the market, as well as lesser-known but still very good animation tools available today.

Animation software platforms may integrate with drawing software, video editing software, or 3D modeling software. Artists and freelancers can use the best free video editing software and free animation software together to create their video animations on a budget.

Unity

Unity is a cross-platform game engine developed by Unity Technologies, which is primarily used to develop video games and simulations for computers, consoles, and mobile devices.

Unity is marketed to be an all-purpose engine, and as a result, supports both 2D and 3D graphics, drag and drop functionality, and scripting through its 3 custom languages.

Adobe Animate

If you need to create vector graphics and animation, Animate is the right tool for you. You can, later on, use your creation for websites, online videos, rich internet apps, video games, and television programs. The program also offers support for raster graphics, rich text, audio and video embedding, and ActionScript scripting

Pencil 2D

Pencil2D uses a bitmap/vector drawing interface to produce simple 2D graphics as well as animation. Pencil2D is an open-source and free 2D animation program. You can easily produce simple 2D drawings, and graphics, and create a hand-drawn animation by using the bitmap/vector drawing interface of the application.

Synfig Studio

Synfig Studio is an open-source, free timeline-based, and 2D vector graphics computer animation program. Synfig has basic features for syncing your animation with the soundtrack using Sound Layer. Linux users can get all the benefits of full-featured audio editors through the JACK integration.

Animaker

Animaker is an online tool for animation that offers plans for all kinds of users – from beginners to enterprises. Each version comes loaded with features and assets to help users create amazing animated videos in a diversity of styles.

CelAction2D

CelAction2D is a professional 2D animation software specialized in films, TV series, and commercials. Using vector graphics and bitmaps, character models and their movements can be edited.

Moho

Moho is a proprietary vector-based 2D animation software for animators. Moho has two different versions: Anime Studio Debut and Anime Studio Pro.

OpenToonz

Is an open-source 2D animation software. Toonz Premium is a professional product of the same family. This program has been used to create many different films and games, such as Futurama, Anastasia, and Asterix in America (in this movie the part of the sea storm was created by Toonz completely)

Blender

Blender is a cross-platform free 3D creation suite offering a powerful arsenal of tools. By using Blender, you can create animations, video games, renders, models, and more 3D-based projects. The software is open-source and developed by many contributors from around the world.

Powtoon

Animation software that’s free is Powtoon, meant for dynamic video presentations. It’s a great tool for beginners, with several professional-looking templates to choose from, including animated explainers and infographic-style videos, as well as templates built specifically for product promotion.

Moovly

A cool online tool for creating animated videos for different purposes: social media, advertising, explainer videos, whiteboard videos, presentations, and more. The tool is perfect for users of all levels, as well as big and small businesses

DigiCel FlipBook

DigiCel FlipBook is a 2D animation software. It was created with the intention of duplicating the animation process in its traditional form, much like Toon Boom Harmony and TVPaint.

Plastic Animation Paper

Plastic Animation Paper, from Krogh Mortensen Animation, is a software package for hand-drawn 2D animation. It allows animators to draw directly on the screen removing the need for line tests. The program is free and beginner-friendly.

Autodesk 3ds Max

Autodesk 3ds Max, formerly 3D Studio, then 3D Studio Max is a professional 3D animation software for making 3D animations, models, games, and images. It’s developed and produced by Autodesk Media and Entertainment. It has modeling capabilities and a flexible plugin architecture and can be used on the Microsoft Windows platform.

LightWave 3D

LightWave is a software package used for rendering 3D images, both animated and static. It includes a fast rendering engine that supports such advanced features as realistic reflection, radiosity, caustics, and 999 render nodes. The 3D modeling component supports both polygon modeling and subdivision surfaces.

Toontastic 3D

Toontastic 3D is a creative storytelling tool available for tablets, phones, and Chromebooks. It works both for iOS and Android. Toontastic allows you to draw, animate, and narrate your own animated cartoons.

Adobe After Effects

Adobe After Effects is a digital visual effects, motion graphics, and compositing application developed by Adobe Systems and used in the post-production process of filmmaking, video editing, and television production.

Brash Monkey

Brash Monkey Use your Spriter animation files directly in your games to benefit from silky smooth tweened animations that take a fraction of the memory. Suddenly customizable player characters and smoothly animated giant on-screen bosses are a breeze.

Character Animator

Character Animator uses your expressions and movements to animate characters in real-time. It’s so fast, that you can livestream while you work, to wow audiences every step of the way. Turn any art into an animated character with your webcam, powered by Adobe Sensei AI.

Stop Motion Studio

An app perfect for beginners in video making. Stop Motion Studio will help you create amazing 4K stop-motion animations that can easily be mixed with 2D-style drawings painted directly onto the image.

How to Begin a Career in Animation?
Posted on

What’s the difference between Japanese and American animation?

What’s the difference between Japanese and American animation 2d animation company

With the growing use of technology and many platforms to watch series and movies, the publicity of media has given way to consuming much more (and varied) visual content. Regarding this, both Japanese vs American animation pursue the goal of conveying information using visual stories, there are many differences between the way in which these two cultures approach the animation industry.

Thus, one of the main differences is the way in which both groups draw the characters. Japanese animation (also known as anime) is highly acquainted with showing many details on the characters’ features, for example, eyes with many highlights and clothing with different colors; as well as detailed eyelashes, hair, and accessories. In American culture, on the other hand, cartoons don’t have this much detail when it comes to colors, lining, and shadows.

This great difference gives way to another one: the visual feel of both animation styles. Whereas cartoons animated by Americans give a fictional feel to the story, the detailed features of the anime and their realistic human reactions make this type of animation much more relatable in a human way.

Nonetheless, American cartoons are quite famous for using motion to allow different ways to express emotion during a certain scene, a thing that anime characteristically lacks. In other words, Americans animate by using frame by frame; whereas in Japan shortcuts are used, known as scenes that can happen without much movement (or any movement at all) to express drama. This is the reason why American animators usually call the Japanese “lazy”.

Finally, other differences between the two styles are related to the theme and audience. When it comes to the theme, anime is normally focused on real-life experiences and human emotions based on them, whereas American cartoons tend to be more fictional and fantastic. Because of this, the targeted audience for both is also diverse: While American cartoons are typically designed for children, anime is made for children as well as teens and adults.

Even though there are many differences between both Japanese and American styles of animation, it’s undeniable that they have a unique way of visually expressing a plot and transmitting relatable emotions through characters.

Posted on

3 REASONS WHY CHARACTER BASED ANIMATION VIDEOS ARE POPULAR

Character Based Animation Video

Formerly, character-based animation videos were used just for entertainment by the movie industry, but these days they have become so popular that almost all industries use them for branding, marketing, and promotion. These videos are made in an animation studio and use animated characters to pass messages or information to the audience. So why have these 2D animation videos gotten so popular? Well, we are going to give you 3 reasons why almost everyone loves character-based animation videos.

1) Storytelling

Adding a character to your animation video makes it more interesting. People love stories and they would want to know the story behind your character. That is why animation companies model the characters in their videos to have both problems and needs; just like every other human in real life. The more people can relate to the characters in an animation video, the more they will want to watch it.

2) Captures The Kid In Us

So many people spent most of their childhood watching character-based animation videos, also known as cartoons. Back then, they enjoyed it so much that it became a habit.

Now that they are adults, when they come across a 2D animation video with fun characters, they can’t resist watching it because it reminds them of their childhood.

3) Cost And Freedom In Creativity

Character-based animation videos are cost-effective and give room for more creativity. Unlike in real videos, you don’t need a very big budget to bring an idea to life. To create a character-based animation video, all you just need to do is find an animation company, tell them of your idea and everything will be created in an animation studio, at an affordable cost.

Also, character-based animation gives room for more creativity. There are some ideas that are difficult to implement in real videos, but you can do a lot with 2D animation videos.

Finally, you have now seen why character-based animation videos are popular. It is quite obvious that people relate more to animation videos these days. Therefore, it is advisable to use animation videos for marketing your brand and products. You can get professional character-based animation videos from Prayan Animation Studio. We are the best 2D animation studio in India because we have an experienced team that has handled thousands of projects and we deliver quality animation videos at an affordable price.