25th January: National Tourism Day

India has a rich culture of varied traditions, customs, and festivals. The terrain, language and the way of living changes here every few kilometers. Such diversity makes India a prime attraction for tourists. Even Indians are in for surprise when they travel, as every nook and corner of the country presents a different picture.

Tourism also gives a major boost to the economy of a nation. The Indian government established January 25 as the National Tourism Day to raise awareness about the importance of tourism for the country’s economy.

India offers several forms of tourism such as cultural, nature, heritage, educational, business, sports, rural, medical, cruise, and eco-tourism. The ministry of tourism is the nodal agency in India to form national policies for the promotion and development of tourism. It also coordinates with central, state agencies and the public sector.

The day is observed to cultivate awareness among the global community on the importance of tourism and its social, political, financial and cultural worth.

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