A Guide for Indian Studios to Attend MIPCOM: Unlocking International Opportunities

Guide for Mipcom

MIPCOM (Marché International des Programmes de Communication) is one of the world’s most prominent events for the entertainment industry, focusing on content development, production, and distribution. Held annually in Cannes, France, it attracts professionals from all corners of the globe, including producers, distributors, broadcasters, and content creators. For Indian studios seeking to expand their horizons and explore international opportunities, attending MIPCOM can be a game-changer. This guide will provide valuable insights and tips for Indian Animation Studios to make the most of your experience at MIPCOM.

1. Preparing for MIPCOM

Before jetting off to Cannes, thorough preparation is essential. Here’s what you should do:

a. Define Your Objectives

What are your goals as an animation company in India for attending MIPCOM? Are you looking for international co-production partners, distributors, or buyers for your content? You can concentrate your efforts and make the most of your time at the event by having clear objectives.

b. Market Research

Conduct in-depth research on the international market, including trends, preferences, and potential competitors. Understanding the global landscape will enable you to position your content strategically.

c. Portfolio and Marketing Materials

Prepare a compelling portfolio showcasing your best content, including trailers, sizzle reels, and synopses. Have professional marketing materials, such as business cards and brochures, ready to distribute during networking sessions.

d. Book Meetings in Advance

MIPCOM offers a database and platform to schedule meetings with other attendees before the event. Use this opportunity to secure meetings with potential partners and buyers. Be proactive in reaching out to relevant contacts.

e. Language and Communication

Ensure that you and your team are well-versed in English, as it is the primary language of communication at MIPCOM. This will help you effectively present your projects and engage in meaningful discussions.

2. During MIPCOM

Once you’ve arrived at MIPCOM, make the most of your time there by following these tips:

a. Attend Keynotes and Panels

MIPCOM hosts various keynote speeches, conferences, and panel discussions featuring industry leaders and experts. Attend these sessions to gain insights into the latest trends, challenges, and opportunities in the global entertainment market.

b. Utilize the Exhibition Space

The exhibition floor at MIPCOM is where you’ll find numerous companies showcasing their content and services. Explore this space to discover potential partners, distributors, and co-producers. Be prepared to pitch your projects confidently and concisely.

c. Network, Network, Network

Networking is the heart of MIPCOM. Engage in conversations with industry professionals, exchange ideas, and share your projects. Be open-minded, approachable, and willing to collaborate.

d. Be Flexible

Be open to unexpected opportunities and last-minute changes in your schedule. Some of the most fruitful connections happen spontaneously.

e. Follow Up

After the event, don’t forget to follow up with the contacts you’ve made. Send thank-you notes and provide any additional materials they may have requested. Building and maintaining relationships is crucial for future collaborations.

3. Cultural Considerations

As an Indian studio representing your country’s content, it’s essential to be mindful of cultural differences:

a. Showcase Indian Content

Embrace your cultural identity and showcase the uniqueness of Indian content. International audiences often seek diverse and fresh perspectives.

b. Be Sensitive to Cultural Nuances

Understand that different cultures have varying communication styles and business etiquette. Be respectful and adaptable in your interactions.

4. Legal and Business Aspects

Before entering into any deals or partnerships, seek legal advice to ensure that contracts and agreements are clear and fair.

5. Funding and Support

Investigate potential funding opportunities and support from Indian government bodies or film organizations that promote international collaborations. Attending MIPCOM can be a transformative experience for Indian studios, providing access to a global stage and opening doors to international partnerships. With careful planning, enthusiasm, and a well-prepared portfolio, top animation studios in India can leave a lasting impression on the international entertainment community and pave the way for exciting collaborations and success on the global stage.

Image source: MIPTrends, AnimationXpress & CannesExpo

Super Sema Season 3 | Super Math Mixed Reality Game

Super Math Super Sema Kids Series

Welcome back to the exciting world of Super Sema! In the latest episode of Season 3, titled “Super Math Mixed Reality Game,” our young protagonist, Sema, and her friend MB embark on a thrilling adventure to help their friend Aziza overcome her struggles with math. As they dive into the world of mixed reality gaming, they must face the formidable Tobor, an evil A.I. robot determined to turn their educational quest into a ruthless competition. Can they defeat Tobor and prove to Aziza that math can be both enjoyable and rewarding? Let’s dive into the action-packed synopsis of this episode!

The episode begins with Sema discovering that her friend Aziza is having a tough time with her math assignment. Determined to help, Sema comes up with a brilliant idea: creating a mixed reality game that will make math engaging and fun for Aziza. With the assistance of her ever-curious sidekick, MB, Sema sets off on a journey to turn math into an exciting adventure.

Sema and MB design an immersive mixed reality game, allowing players to enter a virtual world filled with intriguing mathematical challenges. Equipped with special headsets and controllers, Aziza and her classmates join Sema and MB in this virtual realm, ready to tackle the game’s math puzzles.

However, the friends soon find themselves face-to-face with Tobor, an evil A.I. robot who wants to exploit their love for competition. Tobor takes control of the game, turning it into a ruthless contest where the winner takes all. Now, the stakes are higher than ever. They must defeat Tobor and restore the game to its original intention of making math enjoyable for everyone.

As Aziza and her friends progress through the game’s levels, they encounter a series of mind-bending mathematical challenges. They must solve complex equations, use geometry to navigate obstacles and apply logical reasoning to overcome various hurdles. With each puzzle they solve, they unlock new abilities and power-ups, bringing them closer to their ultimate goal of defeating Tobor.

Throughout the episode, the underlying message remains clear: Math doesn’t have to be a dull and difficult subject; which is indeed a common problem these days. Sema, MB, and their friends demonstrate that by combining creativity, teamwork, and an engaging gaming experience, math can be both educational and enjoyable.

Facing multiple challenges, the group harnesses their problem-solving skills and perseveres. They learn that math is not just about finding the right answers but also about developing critical thinking and analytical skills. By working together, they show Aziza and the audience that math is a gateway to exciting adventures and can be an integral part of everyday life.

“Super Math Mixed Reality Game” is an action-packed episode of Super Sema Season 3 that combines the thrill of gaming with the educational value of mathematics. Through the power of creativity and teamwork, Sema, MB, and their friends overcome the obstacles presented by Tobor and show Aziza that math can be a fun and rewarding experience.

This episode delivers an important message to young viewers, encouraging them to embrace math with enthusiasm and explore its applications in the real world. By transforming education into an immersive gaming experience, Super Sema inspires children to discover the joy of learning while cultivating essential skills.

Join Sema, MB, Aziza, and their friends on this exciting adventure, as they prove that with determination and a little bit of imagination, math can become an enjoyable and empowering journey.

Bongolulu | Super Sema Season 3

Bongululu Super Sema Kids Series

Welcome to the futuristic world of Super Sema, where imagination and technology collide! In its highly anticipated Season 3, Sema introduces us to her latest technovation, a lovable and intelligent robotic dog named Lulu. With an engaging storyline that revolves around friendship, unity, and perseverance, Super Sema Season 3 takes us on an exciting journey with Sema and Bongolalas as they embark on a mission to save their newfound companion.

Super Sema Season 3 introduces us to Lulu, a super smart pet dog robot who captures the hearts of everyone she encounters. With her adorable appearance and advanced capabilities, Lulu becomes an instant favorite among the Bongolalas, a group of endearing characters from Super Sema’s world. However, trouble arises when the Bongolalas decide to hide their new friend away in Tobor’s palace, fearing that she might be taken away from them.

Unbeknownst to the Bongolalas, Tobor, the ruling robot of the land, discovers the presence of the little Bongolulu. Fearing the disruption Lulu might cause, Tobor threatens to drain her battery, potentially leaving her lifeless forever. This revelation sets the stage for an exhilarating adventure as Sema and her Bongolala friends unite to bring Lulu back home safely.

Super Sema Season 3 beautifully illustrates the importance of collaboration and teamwork. Sema, known for her resourcefulness and problem-solving skills, takes the lead in this rescue mission. She realizes that saving Lulu requires the collective efforts of the Bongolalas, who possess unique skills and abilities. Together, they must overcome obstacles, confront their fears, and devise a plan to outsmart Tobor and save their robotic friend.

Throughout the season, the underlying themes of friendship and unity shine. Sema’s unwavering determination and loyalty inspire the Bongolalas to put aside their differences and work together towards a common goal. As they face challenges and setbacks, the bond between the characters strengthens, reinforcing the message that true friendship can conquer any adversity.

Super Sema Season 3 is not only a thrilling adventure but also a testament to the triumph of goodness over evil. Tobor, initially portrayed as a threat, undergoes a transformation as he witnesses the compassion and bravery displayed by Sema and the Bongolalas. This journey teaches Tobor the value of empathy and understanding, ultimately leading to a change for the better.

This episodic work by Prayan Animation Studio presents a heartwarming tale filled with exciting adventures, lovable characters, and important life lessons. The introduction of Lulu, the cute and intelligent robotic dog, adds a new dimension to the Super Sema universe, captivating kids with its exciting 2D animation. As Sema and her Bongolala friends embark on a mission to save Lulu from Tobor’s clutches, they teach us the significance of friendship, collaboration, and the triumph of goodness. Super Sema Season 3 is an inspiring and entertaining journey that will leave viewers eagerly awaiting the next chapter in the extraordinary world of Bongolulu.

Super Sema Season 3 – Episode 3

An incredible little girl named Sema and her twin brother MB are on a mission to defend the African hamlet of Dunia from the evil Tobor. Their experiences, which have the potential to change the world, are chronicled. Sema is aware that anything is possible with willpower, imagination, and a little assistance from the fascinating world of science and technology.

Baby Moyo

How cute was Moyo when he was a young goat!  There was a lot of feeding, cuddling, and safety, but in the end, Moyo was really an adorable kid! On the occasion of his birthday, Sema recalls their interactions with Baby Moyo and how this charming, mischievous goat ended up being an inseparable member of her family.

Prayan produces almost 300+ minutes of 2D animation content every year and has also involved himself in children’s book illustrations and game content development. They have recently partnered with Helen Christabel Parker, an Australian/Canadian television producer and writer from Diamond Film Canada, for a co-production called Sonic Bird, a 26*11 series, due for release in 2024.

Super Sema Season 3 – Episode 2

Born out of the urge to produce educational content, tailored to accommodate Africa’s local theme, Super Sema is a protagonist in the series of world-changing adventures. Sema, an extraordinary young girl, and her twin brother MB are on their quest to protect the African town of Dunia from the robotic villain Tobor.

It moulds kids to more creativity, application of science and technology and teaches all and sundry that anything is possible through grit and determination!

Babu’s Back

When Babu hurts his back, Sema and MB technovate a solution to handle all of his errands without him, making Babu feel old and useless. It’s up to a highly unanticipated visitor to restore Babu’s self-assurance and dignity.

Prayan has already gained a name in the industry for outstanding projects in 2D and 3D animation, children’s & comic book illustrations, successful marketing content such as explainer videos, and mastering the hottest trends such as NFT creation. Today, Prayan Animation is taking you to the universe of Super Sema, which has been widely acclaimed and received millions of devoted fans worldwide.

Super Sema Season 3 – Episode 1

Super Sema Season 3 Episode 1

In Super Sema, an incredible little girl named Sema and her twin brother MB are on a mission to defend the African hamlet of Dunia from the evil Tobor. Their experiences, which have the potential to change the world, are chronicled. Sema is aware that anything is possible with willpower, imagination, and a little assistance from the fascinating world of science and technology.

Operation New Lab

As Sema and her pals reopen their STEAM lab, Tobor comes up with a scheme to end it forever. Will Tobor’s updated, super-smart Bongolalas finally give Sema a run for her money, or will they prove to be too much for him to handle?

With over a decade in the animation industry, one of the leading animation studios in India, Prayan has worked with major international production studios helping them create successful animated movies, episodes, and much more. Following the latest trends and creating new ones with top-notch companies across the USA, UK, France, and the Middle East, Prayan has used its expertise in hand-drawn animation, ToonBoom, and Adobe Animate to bring the most ambitious projects to life.

Oscars 2023: GloRRRy For India and the Animation Fraternity

Oscar Award

We were genuinely engaged in the outcome of the short film Oscar event this year and were anxious to learn who would take home the prize. We tracked the progress from the shortlists to the nominations, offered our own voter’s guide, looked at the trends, and made predictions. We even found a moment to catch up with a few past winners for an illuminating conversation about their Oscar experience.

Finally, the wait has come to an end. So without further ado, here are the 95th Academy Award winners for Best Animated Short Film, Best Documentary Short Film, and Best Animated Feature.

BEST ANIMATED SHORT FILM

The Boy, Mole, Fox & Horse winner of Oscars 2023

THE BOY, THE MOLE, THE FOX AND THE HORSE BY PETER BAYNTON & CHARLIE MACKESY

An enchanting story “The Boy, the Mole, the Fox, and the Horse” with a star-studded voice cast and opulent hand-drawn animation, won Apple its first animated short Oscar. Based on the book by Charlie Mackesy, this heartwarming, classically animated movie tells a tale of generosity, friendship, courage, and hope for audiences of all ages. The fascinating adventure follows the unusual fellow travelers of a child, a mole, a fox, and a horse—who are all on the same quest to find their way home.

BEST DOCUMENTARY SHORT FILM

Elephant Whisperers Oscar 2023 Winner

The Elephant Whisperers” emerged as the winner at the 95th Academy Awards making it a maiden victory for India in the Documentary Short Subject category. A couple from south India named Bomman and Bellie dedicate their entire lives to raising Raghu, an orphaned baby elephant, creating a unique family in the process.

BEST ANIMATED FEATURE

“Animation is cinema. Animation is not a genre. Animation is ready to be taken to the next step. Keep animation in the conversation.” Says Guillermo del Toro as ‘Pinocchio’ Wins Animated Feature Oscar.

Pinocchio Animated Feature Oscars 2023

The victory gave Netflix its first Oscar in the category while making del Toro the first director to win best picture, director, and animated feature.

Del Toro receives his third Oscar for the stop-motion version of Carlo Collodi’s famous book. He previously won the Best Director and Best Picture Oscars for his 2017 film The Shape of Water. Using visual imagery influenced by Gris Grimly’s artwork, Pinocchio reinvented the well-known story of a wooden puppet brought to life. The toy kid is enlisted into the military since the tale unfolds in pre-World War 2 fascist Italy. In the film, which also stars Ewan McGregor as Sebastian J. Cricket and David Bradley as Geppetto, Gregory Mann voices Pinocchio.

BEST ORIGINAL SONG

Oscars 2023 Best Song Naatu Naatu from RRR

In the Best Song category, Naatu Naatu from SS Rajamouli’s RRR won the Oscar. Naatu Naatu beat a slate of heavy-weight competitors – Lady Gaga’s Hold My Hand from Top Gun: Maverick, Rihanna’s Lift Me Up from Black Panther: Wakanda Forever, This Is A Life from Everything Everywhere All At Once, and Applause from Tell It Like A Woman. The first Indian song to win this coveted prize was Jai Ho from Slumdog Millionaire in 2009 in the same category. This is the second Indian song to accomplish so.

Prayan Animation is proud of all the Oscar champions and extends its best wishes to the entire animation community to keep growing by leaps and bounds.

A secret recipe to decode a successful Animation project!

Animation tips

Quality video content, especially animated content, is the key to success in the modern world driven by media and communication. Animation production has grown into a huge industry with limited applications that invent and master new tools and technologies every day.

However, just like any other trend, the use of animated content is becoming more and more competitive, making it harder to create a truly successful animated project that will hit its goal.

In this article, we shall explain how to easily decode a successful animation project and walk you through the essential animation production steps to help you get the most out of it and the opportunities it offers.

Stick to your Animation Technique

Animated Gif

 

 Eye Roll By Lucas via Giphy

Integrity is vital for a successful animation video. Follow through the 2D animation steps if this is what you choose to make sure that the visuals are seamless.

However, with all the limitless possibilities of the modern motion graphics process, try to limit your animation techniques and stick to signature aesthetics.

Not only will it help you easily work out your signature style, but it is also a great way to save time and money on animation production.

Set the Tone with a Tune

Loop Mood By Noelia via Giphy

Successful animation is not all about visuals. The atmosphere and the emotions it encourages are created by other elements as well. A soundtrack is extremely important if you want to create a successful animation project.

Sometimes creators pick the soundtrack when the animation production is almost over. In other cases, music can even be the inspiration for the whole project. However, music and sound effects are extremely important. They make your video content catchy and memorable.

Stake on visual puns

Animation gif

Obey Me via Giphy

Animated videos are so successful because they are relatable, digestible, and simply… fun! That is why a successful animation process is all about visual puns rather than long dialogues. These short and sometimes random moments add humor and action, keeping the viewers` attention.

Short Gags make it Lively

Animation Project Gif

Prank Hit by Aum via Giphy

Whether your animation video is meant for entertainment, marketing, or education, adding short gags to the scripts during the animation production is a great idea. Whitty and memorable jokes add dimension to the character, classic “knock-knock” -er will lighten the mood and a specific joke with professional slang works great for explainer videos, making them more relatable and digestible.

Find the best Animation Studio for your Project.

When choosing your animation studio, make sure to check out our portfolio and contact us to find out whether our aesthetics and experience correlate with the needs and goals of your animation project.

For example, Prayan Animation Studio lets you see the whole range of our services and previous projects on our website, communicate with the artists, and discuss the project thoroughly before putting it to work.

Keeping a grip on the latest trends in animation, the artists and designers of Prayan Animation Studio prefer to create unique products instead of following mainstream concepts. It allows us and our customers to stand out in the competition, offering viewers truly original and successful animated content.

Contact us today and take your first step towards a successful animation project and the benefits it will bring.

Meet the all-new Disney Animation Immersive Experience

Disney Immersive Experience

Lighthouse Immersive – the studio that has already granted us the Frida Kahlo and Van Gogh Immersive Experience is now helping Disney to bring their most beloved blockbuster to life at the new Disney Animation Immersive Experience exhibition.

The project already kicked off in Toronto in December 2022. Currently, the immersive exhibit is planned in 10 major cities throughout the United States. The organizers of the immersive exhibit also claim that the project will travel across the Ocean and will be presented worldwide, starting with Asia. However, Tokyo is the only city confirmed for the world tour right now.

Immersive exhibits – the new way to experience art.

Disney Animation Immersive Experience

Immersive art presentation is becoming more and more popular worldwide, letting viewers not only walk into their favorite masterpieces but also helping artists express themselves using cutting-edge technologies such as VR, holography, and digital projection.

The immersive experience kickstarts a new approach to animation and visual design, their potential, and their perspectives in different fields, from entertainment to education and marketing.

With the help of world-leading studios and modern technology, artists like Van Gogh and Frida Kahlo were granted new life and interpretation of their masterpieces. Just like this, Disney is taking grown-ups down memory lane introducing classic blockbusters like Lion King, Little Mermaid, and Alladin into the current Disney Animation Immersive Experience and keeping the fire for the new generation, letting them walk through Casita from Encanto or sing along with Elsa from Frozen.

Just like this, Immersive exhibits at schools, higher learning institutes, and museums allow us to engage a broader audience in learning and find a new approach to teaching, presenting, and processing information.

Immersive art and experience have already become an integral part of the program of annual festivals and seminars such as the Mobile World Congress and Cannes Lions.

All those are the signs of a new emerging trend that introduced immersive experience to modern marketing and advertising strategies, lets it created a new niche in the art and entertainment industry, and encouraged the world’s best animation and web design studios to create new forms and master new technologies and tools that would make immersive art accessible for a wider range of prospective customers and find it new efficient application in different fields.

Disney Animation Immersive Experience – step inside the dream

Animation Immersive Experience

The immersive effect of the ongoing Disney Animation Immersive Experience is achieved through a visual projection of the artistry from Disney’s hit movies and showcasing their official soundtracks.

Except for the opportunity to jump into the atmosphere of the latest blockbusters like Zootopia and Encanto, visitors to the immersive exhibition will walk through evergreen hits like Peter Pan, Lion King, and even the original version of Pinocchio from 1940.

The Toronto-based Lighthouse Studio is mainly known for its hit Van Gogh immersive experience exhibition, attended by over 4 million people worldwide.

The ongoing Disney Animation Immersive Experience is already believed to be another success and turning point in the immersive art and presentation industry.


Do you want to know more about the perspectives of immersive art and animation and the new opportunities that professional animators can offer your business or project? Contact Prayan Animation today!

This is a home for India’s best animators and content creators who are acknowledged as trendsetters in the industry and have an exclusive approach to every new client and project we take. Discover a magical world of modern animation and whole new tools and opportunities with this professional team of passionate artists!

Offer your project to Prayan team.

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